Monday, December 30, 2019

Sample Recommendation Letter - Undergrad Student

Undergraduate students are often asked to supply a recommendation letter when applying to a business program. Many students automatically think of academic recommendations when they come across this part of the application, but there are other types of recommendation letters that can make an impact on business school admissions committees. Sometimes the best letters offer insight into the students personality. Sample College Recommendation for an Undergraduate Applicant To Whom It May Concern: Carrie Youstis is an exceptional young lady. Most everyone knows of her intellectual acumen, lofty ambitions, dancing abilities, and kindness; indeed, she is a sort of legend in her small hometown of Southwest Plainsfield, NJ, but few know of the struggle Carrie endured during her middle years of high school. Carrie had a close friend, Kaya, whom she had met at summer camp. She and Kaya had grown very close during the first two years of high school.During the middle of tenth grade, Carrie received news that Kaya was suffering from a rare degenerative disease. It was terminal, Carrie was told but did not cry. She did not even take a moment to worry about how this might affect her. She simply called me, her principal, and asked if she could miss a few days of school, explaining to me the grave situation. I told her that, of course, she may miss school, provided that she make up her work.Then, before she hung up, Carrie asked me to pray on her friends behalf, and said, â€Å" I can go on without Kaya -- ­ I have many friends and I will mourn but I have a wonderful life. Kaya is suffering so much, though, and when it’ s all over, that will be it for her. And she is her mother’ s only child. How will she go on?† I was so impressed that Carrie was thinking about everyone affected except herself: Kaya, Kaya’ s mother, but not CarrieYoustis. Such maturity. Carrie knew she had a wonderful life, a belief in God, but she felt for others so profoundly.Carrie visited Kaya often for several months, always bringing her cards and flowers and of course, good cheer. Kaya finally passed away that Spring, and Carrie made sure to visit the mother every week that following summer.You will read of Carries grades and scores and sports abilities, of her awards and accolades; I wanted to relate this episode, as it characterizes what this remarkable young lady is really all about. As she graduates high school, I and all of SouthwestPlainsfield are so sad to see her go, but realize that she is destined to effect great things far beyond the narrow confines of a small town in New Jersey.Sincerely,Esti IturraldePrincipal, North SouthwestPlainsfield High School

Sunday, December 22, 2019

J.Co Donuts Coffee. - 3208 Words

BAB I LATAR BELAKANG Pada bagian Latar Belakang ini akan dijelaskan mengenai sejarah terbentuknya perusahaan dan profil dari perusahaan, serta produk-produk yang dihasilkan oleh perusahaan. 1.1 Sejarah dan Profil Perusahaan PT. J.CO Donuts and Coffee didirikan oleh Johnny Andrean yang sebelumnya terkenal sebagai pengusaha salon yang sukses. Tak kurang dari 168 jaringan salon dan 41 sekolah salon dimilikinya, namun insting sang penata rambut kemudian membawanya terjun ke bisnis makanan. Sejak tahun 2003 ia aktif mengembangkan J.CO. J.CO adalah produk dalam negeri dengan menggunakan konsep dari luar negeri dan disempurnakan dengan modernisasi dan kualitas terbaik. J.CO ditujukan untuk menyerbu pasar asing. Persiapan J.CO membutuhkan†¦show more content†¦3.1 Kompetitor Krispy Kreme Doughnuts dan Dunkin Donuts, kedua nama ini pasti sudah tidak asing lagi bagi pecinta donat dimanapun. Keduanya merupakan waralaba asal Amerika yang telah mempunyai banyak outlet yang tersebar di seluruh dunia. Keduanya mempunyai pangsa pasar sendiri-sendiri dan mempunyai keunikan produk yang berlainan. 3.1.1 Krispy Kreme Doughnuts Krispy Kreme Doughnut (KK) diciptakan pada tahun 1937 oleh Vernon Rudolph di Nashville dan berkembang menjadi 181 outlet di seluruh dunia pada tahun 2001. Pada awalnya KK dibangun untuk memenuhi kebutuhan akan donut secara wholesale yang kemudian pada tahun 1974 diubah menjadi specialty retail. Waralaba dipakai sebagai cara untuk mengembangkan KK menjadi lebih besar di beberapa negara bagian di Amerika dan negara-negara lain di dunia. Para pembeli waralaba ini di haruskan memiliki pengalaman di bidang multi-unit food operations dan juga harus mengerti bagaimana pasar di lokal area mereka. KK di Indonesia dibuka di Pondok Indah Mall II pada Kamis, 24 Agustus 2006. Pada Grand Opening nya para pembeli real mengantri berjam-jam, bahkan ada yang mengantri dari tengah malam. Daniel Leo, yang mengantri sejak malam sebelumnya pukul 22.15 WIB menjadi pembeli pertama dan diganjar hadiah 52 lusin donat gratis selama setahun. Saat dibuka, antrean mencapai lebih dari 200 orang dan sebanyak itu juga kausShow MoreRelatedJ.Co Donuts Coffee5440 Words   |  22 PagesThere are No Limits to Growth by Lyndon H. LaRouche, Jr. Introduction by Helga Zepp-LaRouche Founder of the Club of Life Dear Reader, The Club of Life was founded on Oct. 22, 1982 in Rome, Wiesbaden, and many other cities around the world, and today, a year later, is already an anti-Malthusian mass movement in which many leading politicians, scientists, trade unionists, industry representatives, teachers, jurists, and others collaborate on four continents and in over 30 countries. The idea ofRead MoreMarketing Strategy Jco1450 Words   |  6 PagesAwards In its first year of operation, J.CO Donuts amp; Coffee was awarded â€Å"Marketing Award† as the brand with the best product innovation. Following this award, J.CO won â€Å"Best Donut 2006† by FREE Magazine at the end of 2006. In early 2008, J.CO Donuts amp; Coffee received the award â€Å"The Integrated Marketing Strategy Champion 2008† by SWA business magazine and Mark Plus amp; Co. J.CO Donuts amp; Coffee became the â€Å"buzz† of the town and grabbed a lot of attention from the Indonesian mediaRead MoreMarketing Strategy Jco1464 Words   |  6 PagesAwards In its first year of operation, J.CO Donuts amp; Coffee was awarded â€Å"Marketing Award† as the brand with the best product innovation. Following this award, J.CO won â€Å"Best Donut 2006† by FREE Magazine at the end of 2006. In early 2008, J.CO Donuts amp; Coffee received the award â€Å"The Integrated Marketing Strategy Champion 2008† by SWA business magazine and Mark Plus amp; Co. J.CO Donuts amp; Coffee became the â€Å"buzz† of the town and grabbed a lot of attention from the Indonesian media.Read MoreDonut History2531 Words   |  11 Pagespopularly known as donut is not a pervasive culinary  culture here in Malaysia, although thousands of donuts at roadside stalls and the school canteens have been selling this as long as we can remember. Then came the Dunkin Donuts (from United States) who revolutionized the way we look at donuts, and earlier 2007 which is May 2nd, Big Apple (from Malaysia) , opened their first outlet at The Curve, Damansara. Later on, J.CO Donuts Coffee has decided to break into the Malaysian donuts market on SeptemberRead MoreKrispy Kream Background1407 Words   |  6 Pagesbased in Winston-Salem, North Carolina, United States. The founder of the company, Vernon Carver Rudolph began his career with a small retailer business. He started his business by renting spaces for only manufacturing purposes and then sends the donuts to groceries to be sold. He then bought the doughnut shop in Paducah, Kentucky, from a French chef from New Orleans. Vernon received the company’s assets, good will, and the rights to a secret yeast-raised doughnut recipe upon purchasing the companyRead MoreFeasibility Study Coffee Club11732 Words   |  47 PagesGroup exercise worksheets 30 11. 2 Others 43 12.0 References 44 1.0 Executive Summary The focal point of this report is to examine and evaluate the possibility of expanding the Coffee Club business into a new country, specifically focusing on Malaysia. This is done by conducting a feasibility study on The Coffee Club that assesses the advantages and/or drawbacks of entering into Malaysia. This report is organized as follows. The next section provides a brief background description of the

Saturday, December 14, 2019

Community Health Project Free Essays

Community Health Project- Part One – Identifying the Project’s Focus Kathleen Rogers King Walden University November 26, 2012 Community Health Project-Part One -Identifying the Project’s Focus This paper will identify a significant health issue and a particular population for a health management plan. Support for the significance of this health issue, and rationale for the selection of this population will be presented. Evidence about the population will be examined and discussed in regards to one asset and one challenge of this particular population. We will write a custom essay sample on Community Health Project or any similar topic only for you Order Now An approach to address the issue and the rationale for this choice will be provided with a minimum of five appropriate references. Health Issue and Population Defined as birth prior to 37 weeks gestation (ACOG, 2008), preterm birth affects about 12% of births in the United States. Preterm birth is an important public health priority costing over $26. 2 billion in 2005 according to the March of Dimes (2011) report on preterm birth. Prematurity is the second leading cause of death in children under 5 years, and the single most important cause of death in the first month of life (March of Dimes, 2011). More than 15 million babies are born too soon, with 1 in 8 babies born premature every year worldwide; of these, over 1. 1 million preterm babies die due to complications of prematurity (CDC, 2012). The cost of the first year of birth for a preterm infant is 10 times greater than for term infants (Howson, Kinney Lawn, 2012). Support and Rationale Women and infants are a vulnerable population. Maternal mortality and morbidity disproportionally affect vulnerable populations of women, such as those living in poverty, facing racial and ethnic discrimination, and having limited language skills (Anderson Stone, 2013). From a public health perspective infant mortality is considered the measuring stick for determining the health of the population, whereas maternal mortality is the divider between wealth and poverty (Anderson, 2013). Eliminating racial, ethnic, and socioeconomic disparities is critical for quality health care outcomes (Shi Stevens, 2010). Preterm births occur more often among certain racial and ethnic groups with non-Hispanic black mothers being 1. 5 times more likely to have a preterm baby, and that baby 3. times more likely to die than a non-Hispanic white baby (CDC, 2012). Sadly, although 90% of preterm babies in high-income countries will survive, 90% of preterm babies born in low-income countries will die (Presem McDougall, 2012). The implications of being born too soon extend beyond the neonatal period and throughout the life cycle, resulting in serious consequences such as cerebral palsy, and chronic lung disease, as well as, intellectual impairment, learning difficulties, p oor health, vision and hearing loss (Institute of Medicine, 2007). In general, the more immature the preterm infant, more life-support is needed, the risks of re-hospitalization are greater, and the burden of lifetime problems more significant (IOM, 2007). Assets and Challenges Preventing preterm birth remains a challenge (CDC, 2012). There is no test that can accurately predict a preterm birth, very little is known about the causes and mechanisms of preterm birth, or about how to prevent a preterm birth, and few effective preventative strategies are available (March of Dimes, 2012; WHO, 2009; IOM, 2007). Once a woman is pregnant, most of the interventions to prevent preterm birth only delay onset long enough to administer steroids to the mother to help prevent respiratory distress in the infant after birth and transfer the mother and fetus to a hospital for the appropriate level of care (IOM, 2007). Studies indicate that many of the factors associated the preterm birth frequently occur together, particularly in minority women, or those who have low socioeconomic status (IOM, 2007). Medical conditions such as chronic hypertension, diabetes, infections, and stress are associated with preterm birth, as are any history of a preterm birth in a previous pregnancy, a family history of preterm birth, infertility, and a pregnancy of twins or triplets (IOM, 2007). Any significant gains to be made in the study of preterm birth will be in the area of prevention and eliminating disparities (IOM, 2007). Feasible, sustainable, cost-effective care solutions can be made available by collaboration, cooperation and alignment of services (WHO, 2012). Clinical research continues to identify ways to prevent preterm deliveries. For example, a progesterone medication (17-alpha hydroxyprogesterone caproate or 17P) may prevent preterm birth among women who have had a prior preterm birth (CDC, 2012). Approaches and Interventions Addressing preterm birth is now an urgent priority for reaching the WHO, Millennium Development Goal 4 (WHO, 2012). Reducing child deaths by two-thirds by 2015 requires a rapid expansion of our global commitments to implement change (WHO, 2012). Collaborative and partnership management models have evolved for addressing action and prevention programs such as, the World Health Organization’s Every Woman, Every Child, Global Strategy for Women and Children’s Health, March of Dimes, Save the Children, Born too Soon, The Partnership for Maternal, Newborn Child Health (PMNCH), and the United Nations Millennium Development Goals (MDG’s 4 5) which aim to save the lives of 16 million women and children by 2015 (Howson et al, 2012; WHO, 2009). Nationally, the framework is complete; since 1980, the CDC’s Healthy People series has been based on core public concepts: population surveillance, population health, prevention and early intervention, identification of root causes, outcome assessment, and continuous feedback so that interventions can be adjusted appropriately (Manderscheid, 2009). To achieve the Healthy People objectives, it is essential to monitor improvement regularly to ensure the resources are directed appropriately and effectively (Shi Stevens, 2010). A set of ten measurable leading health indicators (LHIs) was developed, which also reflect the risks of preterm birth; these are physical activity, obesity, tobacco use, substance abuse, sexual behavior, mental health, injury and violence, environmental quality, immunization, and access to health care (Shi, 2010). Implementation and Rationale Implementing priority, evidence-based interventions for prevention include reducing unplanned adolescence pregnancies, short time gaps between births, unhealthy pre-pregnancy weight (underweight or obesity), substance abuse (e. g. tobacco use) and chronic disease (e. . diabetes, hypertension). Screening for infectious sexually transmitted disease (e. g. HIV, syphilis), and implementing early treatment can also help reduce the incidence of preterm labor (WHO, 2012). Internationally, all countries need to ensure universal access to comprehensive antenatal care, quality childbirth services and emergency obstetric care (WHO, 2012). In addition, work place policies need to promote healthy pregnancies and reduce the risk of preterm birth including regulations to protect pregnant women from physically demanding work, and exposure to harmful pollutants (WHO, 2012). Greater provision for life-saving medications, supplies and services, as well as the resources and policies are needed to enable women and children adequate access to health care, especially skilled care at the time of birth (WHO, 2009). Empowering, and educating girls, providing health promotion, access to care for cost-effective interventions in contraception, and encouraging preconception family planning can increase the likelihood of healthy planned pregnancies, and improve preterm birth prevention according to the WHO, Born Too Soon: Global Action Report on Preterm Birth (Presem McDougall, 2012). In addition, Kangaroo Mother Care (skin to skin incubation with mother) can cut preterm deaths in half saving an estimated 450,000 babies a year (Presem McDougall, 2012). The provision of inexpensive antenatal corticosteroids and antibiotics is estimated to reduce the risk of breathing difficulties in premature babies, saving around 370,000 lives a year (WHO, 2012). Fontenot and Collins Fantasia (2012) concluded that 100mg of progesterone vaginally every night between 24 and 34 weeks gestation resulted in lower incidence of preterm labor, birth, and delivery. Approach and Action A recent article in The Lancet (2012), claims from a panel of experts, that five proven interventions could begin lowering preterm birth rates of 5 percent across 39 high-resource countries, including the United States, by 2015, and would prevent prematurity for 58,000 babies a year and $3 billion in health and economic costs (March of Dimes, 2012): * Eliminating early cesarean section deliveries and inductions of labor unless medically indicated; * Decreasing embryo transfers during assisted reproductive technologies; * Helping women quit smoking; Providing progesterone supplementation to women with high risk pregnancies; * Cervical cerclage for high-risk women with short cervix. The majority of preterm births occur spontaneously with no known cause, recent studies show that a short cervix is the single best predictor of preterm birth. Slager and Lynne (2012) propose screening for shortened cervical length, a universal risk factor, in conjunction with a proven cl inical intervention by transvaginal ultrasound. Although not available in all areas, transvaginal ultrasound is the most reliable method to evaluate cervical length, it is found to be most effective for risk estimates under 30 weeks gestation, and predictive results were improved by combining with obstetric history (Slager, J. Lynne, S. , 2012). The combination of positive fetal fibronectin (fFN) testing and cervical length less than 25 mm is a strong predictor of impending preterm birth (Tharpe, Farley, Jordan, 2013). As a MSN educator, my goal will be to educate nursing, midwifery, and medical students in the principles and methods of assessment, prevention and early intervention of preterm birth indicators. On the Perinatal Special Care Unit of my employment, a new system of prenatal education will be proposed to administration detailing the benefits of group prenatal care in reducing low birth weight in premature babies (Massey, Schindler Rising, Ickovics, 2006). Centering Pregnancy Prenatal Care Model Centering Pregnancy group prenatal care is an innovative model of care for addressing the complex psychosocial needs of the mother and her family. Centering Pregnancy prenatal care promotes relationship-centered care, facilitates learning, develops mutual support, and strengthens the opportunities for communication and nurturing among women. Centering Pregnancy prenatal care encourages social networking, supportive relationships with their significant other are developed, women experience less stress, fewer pregnancy complications, and fewer adverse neonatal outcomes (Massey et al, 2006). Research indicates that prenatal social support has been associated with improved fetal growth and greater infant birth weight. Good social support can improve birth outcomes; measured in longer gestations and significantly larger babies, increase women’s confidence, satisfaction, and increase self-nurturing (Massey, 2006). Centering Pregnancy is a model for group prenatal care that results in perinatal outcomes that equal or exceed prenatal traditional care, especially for teens, and other cultures accustomed to group support (Anderson, 2013). Centering Pregnancy exemplifies an evidence-based best practice for nurse-midwives. This model places all three components of prenatal care- risk assessment, education, and support- into the group setting. It fosters a sense of empowerment as prenatal group members are encouraged to take responsibility for their own health care and group members are encouraged to seek information about healthy behaviors and common concerns of pregnancy, which builds a partnership between patient and provider (Massey, 2006). Translating this model of providing prenatal care for our hospitalized high-risk antepartum patients is the approach I intend to take because the evidence for improved outcomes with group care for high-risk women seems compelling, and may even be a future model of care for other countries, and women of diverse cultures (Tandon, Colon, Vega, Murphy, Alonso, 2012). References American College of Obstetricians and Gynecologists (ACOG). (2008). Use of progesterone to prevent preterm birth. Obstetrics and Gynecology, 112, 963-965. American Psychological Association. (2010). Publication manual of the American Psychological Association. (6th. ed. ). Washington, DC. Anderson, B. , Stone, S. (2013). Best practices in midwifery, using the evidence to implement change. Springer Publishing. New York, NY. Centers for Disease Control and Prevention (CDC). (2012). Preterm Birth. Retrieved from http://www. cdc. gov/reproductivehealth/maternalinfanthealth/PretermBirth. htm Fontenot, H. B. , Collins Fantasia, H. (2012). Vaginal progesterone to prevent preterm birth in high-risk women. Nursing for Women’s Health. Association of Women’s Health, Obstetric and Neonatal Nurses. 37-241. ISSN: 1751-4851 Howsen, C. , Kinney, M. , Lawn, J. (2012). The global action report on preterm birth. Preterm birth matters. March of Dimes. 9-14 Lynch, E. , Dezen, T. (2012). Preterm birth can be prevented with a few proven treatments, Lancet article says: Global partners challenge 39 high-income countries. March of Dimes. http://www. marchofdimes. com/news/10898. html Marc h of Dimes. (2011). March of Dimes 2011 premature birth report card. Retrieved from http://www. marchofdimes. com/peristats/pdflib/998/US. pdf Massey, Z. Schindler Rising, S. , Ickovics, J. (2006). Centering pregnancy group prenatal care: Promoting relationship-centered care. Journal of Obstetric, Gynecologic, Neonatal Nursing, 35, 286-294. doi:10. 1111/J. 1552-6909. 2006. 00040. x Manderscheid, R. (2009). Aiming for a healthier population by 2020: Moving our fields toward prevention, early intervention, and population health. Behavioral Healthcare; 29, 1; Proquest Central. pg. 51 Presem, C. , McDougall, L. (2012). Born too soon: The global action report on preterm birth. World Health Organization (WHO). Retrieved from http://www. who. int/pmnch/media/news/2012/preterm_birth_report/en/index9. tml Shi, L. , Stevens, G. (2010). Vulnerable populations in the United States (2nd. ed. ). Jossey-Bass. San Francisco, CA. Slager, J. , Lynne, S. (2012). Assessment of cervical length and the relationship between short cervix and preterm birth. Journal of Midwifery Women’s Health, 57(1): S4-S11. doi:10. 1111/j. 1542-2011. 2012. 00209. x Tandon, S. D. , Colon, L. , Vega, P. , Mur phy, J. , Alonso, A. (2012). Birth outcomes associated with receipt of group prenatal care among low-income Hispanic women. Journal of Midwifery and Women’s Health. 57(5). 476-481. doi: 10. 111/j. 542-2011. 2012. 00184. x Tharpe, N. , Farley, C. , Jordan, R. (2013). Clinical practice guidelines for midwifery women’s health. (4th ed. ). Jones Bartlett Learning. Burlington, MA. 198-201. World Health Organization (WHO). (2009). The worldwide incidence of preterm birth: A systematic review of maternal morbidity and mortality. Bulletin of the World Health Organization, 88, 31-38. doi: 10. 2471/BLT. 08. 06255 World Health Organization (WHO). (2012). Born too soon: The global action report on preterm birth. http://www. who. int/pmnch/media/news/2012/preterm_birth_report/en/index. html How to cite Community Health Project, Essay examples

Friday, December 6, 2019

International Conference on Corporate Social Responsibility

Question: Describe about the International Conference on Corporate Social Responsibility? Answer: Introduction: For a profit earning organization the ultimate object is to earn profit in the business to enhance the capital of the organization. For that purpose the main motive of the organization is to get success in the business. But for those organization which are already very successful and earning the profits to the anticipated level, the ultimate object to get success in the field of sustainability. Apart from that every organization of the corporate world has some responsibility towards the society; these responsibilities are mainly emphasized upon the large organizations of the corporate sector. Performing these social responsibilities is not merely an act of the organization but it is an important task that is to be done by the organizations by themselves. By way of performing these social responsibilities the companies not only ensure the welfare of the society but also make sure a step towards the sustainability of the company (Jones, 2012). Sometime it is noticed that the companies of a corporate sector jointly performs their duties towards the social phenomena but though it is quite helpful for the social welfare but it does not ensure sustainability unless those companies comes under a same roof. For the purpose of achieving sustainability all the companies should be collaborated together to get higher level of endeavor and achievements. A company in respect of the corporate social responsibilities incurred a good amount of money from the profit of the company, it may be very good from the social point of view but from the point of view of the business the organization should look after what the company is getting in against such expenses incurred by the company. Here the main object of the company is to achieve sustainability in relation to the business of the company. Only by way of sustainability the organization may get the long term goals of the company. Sustainability is not a matter of shorter period but it dea ls with the longer terms of the organization (Hunnicutt, 2009). It denotes various facts relating to the cost effectiveness in relation to performing the social responsibilities by a corporate entity. In relation to performing any of the corporate social responsibilities there is a huge cost is involved, as at the time of making any contribution the company has to do it in a large prospect. It includes the complete social phenomena within a particular territory or among a particular class of the society (9th International Conference on Corporate Social Responsibility, 2009). In this regard the management authority of the concern company has to make a proper plan in respect of the cost of the corporate social responsibilities, this plan have to be very specific depending upon the circumstances and other various relevant factors like type of the welfare undertaken by the company, government policies, current position of the organization, principals of the concern company and many other factors that are also related with this concerning subject matter. Cost of performing the CSR is very relevant with the in the organizational affairs of the company, it relates with the financial stru cture as well as the budget of the company, but there is very less scope from the part of the company to show these expenses in the balance sheet of the company where the actual financial scenario of the organization reflects, but these expenses must be recorded within the books of accounts of the company. In terms of executing prearranged plans of the company in relation to CSR, the organizational structure of the company have concentrate upon the long term goals of the company and it also taken into consideration that the amount they are going to incur in the performance of the corporate social responsibilities are enough to accomplish the goals of the company in long term motions or not, if it is enough then the organization have to look after the implementation of these plans. The benefits a company may get by performing social responsibilities as to its expenses incurred by the concern company (Mallin, 2009). For a corporate organization it is not immense to bear the expenses of any particular work and do not desire to get back anything in return. The corporate entities by performing their corporate social responsibilities has to bear a good amount of expenses and the organization of any profit earning company does not permit it to do so without anything getting back in return. Hence, in performing the social responsibilities it is very essential for the organization of the concern company that what kind of benefits the concern company is getting back in return of such expenses, mainly all the profit earning companies desire some sought of benefits against the performance of their social responsibilities. Cost effectiveness in the performance of social responsibility plays a major role in the organization as well as the social phenomena (O'Faircheallaigh and Ali, 2008). The main and foremost benefit desired by the corporate company by performing their social responsibilities is sustainability. It is a long term prospects from the part of the company. When a profit earning company is going well and the ultimate object of the company that is earning maximum amount of profit is accomplishing in a good manner then the companys one of the main object becomes sustainability, by way of this the concern company would be able to keep the business going on and profits are to be coming in the same manner as it is coming now. Sustainability is a broader prospect it is very much essential in the fulfillment of the long term goals of the concern company. Sustainability makes the company enable to strengthen the roots of the business in the future aspects as well. The companies in respect performs their social responsibilities in various problematic fields of the nation like education, treatment of highly dangerous issues and many other problems of the society tha t depends from one country to another country. Benefits of the company is very essential in relation to the performance of social responsibilities especially the responsibilities includes financial aspects (Gray, Coates and Hetherington, 2013). There is a deep relation among the cost of the CSR and the benefits that the company is getting by performing such social responsibilities. From the business point of view every profit earning company desire something to get in return out of the incurred expenses. The basic relation among these two subject matters of a company is to adhere to some benefit with the organization of the company and to some extend to the society as well. It provides a great level of sustainability to the organizational structure of the company. Apart from the benefits of the company by performing social responsibilities the ethical prospect of the management is also gets furnished (Macdonald and Marshall, 2010). Society is the main source of income for the business entities, whether actively or passively society plays a very important role in the growth of a company, every organization of each and every company gets a lot of benefits as to their business from the society, so from the ethical point of vie w it is quite natural that the company should perform some of their duties towards the society. If the society gets benefited then the goodwill of the concern company shall also be increased. In this theory it is specified that the company is earning from the society so it is also necessary from the ethical point of view that the company should return some of the part out that the company has earned from the society. The relation of the factors like cost and benefits are very important in the field of corporal sector and for the concern company also in determining the principals of the company in relation to social responsibilities (Petrovic-Lazarevic and Lazarevic, 2009). A failure of performing CSR by a company may cost it a huge loss in the social phenomena, apart from that ethical dilemma shall also be there if the fails to perform it. Failure of performing corporate social responsibilities will damage the scope of the concern company as to the factors relating to sustainability. For the purpose of achieving sustainability every profit earning organization must perform adequate social responsibilities. The failure of performing CSR imposes a negative impact upon the organizational structure of the company; it also hampers the goodwill and reputation of the company in social phenomena (Murray and Dainty, 2013). Conclusion: After the above discussion it can be summarized that for a profit earning company earning maximum profit should not be the ultimate object as every organization has some responsibilities towards the society, from the society every organization get benefitted, so from the ethical point of view it is required from the part of the companies that they should perform their social responsibilities to a good extend and from the point of view of a businessman it can be gathered that by performing the social responsibilities of a company not only ensure the welfare of the society at a large but it also helps to the company for attaining sustainability. Performance of corporate social responsibilities makes sure for a corporate entity that the company will be able to get long term benefits and the future goals shall also be adhere to in this regard (Petrovic-Lazarevic and Rose, 2006). References: 9th International Conference on Corporate Social Responsibility. (2009).Social Responsibility Journal, 5(4). Gray, M., Coates, J. and Hetherington, T. (2013).Environmental social work. Milton Park, Abingdon, Oxon: Routledge. Hunnicutt, S. (2009).Corporate social responsibility. Detroit, MI: Greenhaven Press. Jones, S. (2012).Contemporary Issues in Sustainability Accounting, Assurance and Reporting. Bradford: Emerald Group Pub. Macdonald, K. and Marshall, S. (2010).Fair trade, corporate accountability and beyond. Farnham, Surrey, England: Ashgate. Mallin, C. (2009).Corporate social responsibility. Cheltenham: Edward Elgar. Murray, M. and Dainty, A. (2013).Corporate Social Responsibility in the Construction Industry. Hoboken: Taylor and Francis. O'Faircheallaigh, C. and Ali, S. (2008).Earth matters. Sheffield, UK: Greenleaf. Petrovic-Lazarevic, S. and Lazarevic, V. (2009).Corporate social responsibility in the Australian building and construction industry. [Clayton, Vic.]: Monash University, Business and Economics. Petrovic-Lazarevic, S. and Rose, L. (2006).Does corporate social responsibility in preserving a healthy environment improve the competitiveness of the Australian construction industry?. Caulfield East, Vic.: Dept. of Management, Monash University.